At MIIEGO, we strive to conduct business responsibly and with consideration for our surroundings.
This includes ensuring that our products are functional, robust, durable, and of high quality. They must be able to withstand use and spread positive energy and joy for a long time. This is part of our DNA and what has driven us from the very beginning.
When we develop our products, we never stop improving and refining them. We believe that even small details and minor changes can make a big difference. The same applies to our approach to the environment. We cannot do everything at once, but we can all do a little.
Here, we have chosen to focus on reducing plastic consumption. We are not there yet, but we have taken the first steps.
So far, we have achieved the following:
Plastic-free and recyclable packaging
The first step we took was to phase out the use of plastic in our packaging. In 2021, we reached a significant and important milestone, as all our packaging was - and still is - made from plastic-free, recyclable material.
Support for responsible disposal
Since 2020, MIIEGO has been a member of the non-profit organization Dansk EL-retur to support their work in collecting and managing end-of-life electronic equipment for environmentally responsible disposal.
RE:DUCE by MIIEGO - a new product series with less plastic
In 2022, we launched RE:DUCE by MIIEGO. A new product series where the amount of plastic in the products has been reduced and partially replaced with wheat straw fibers – a natural byproduct of wheat production.
Products' lifespan must be utilized and extended
MIIEGO products are designed with functionality and durability as top priorities. This means, among other things, that several of our speakers and all headphones can withstand water, sweat, and dust to varying degrees. Additionally, the ear pads on most MIIEGO headphones can be replaced, and several of them can even be washed. This way, you don't have to discard your headphones and buy new ones just because the pads are worn out. These are all details that help utilize and extend the products' lifespan.
